Top 7 Digital Fundraising Tools for Nonprofits

Digital fundraising is critical for nonprofits to connect with donors and streamline operations. This article explores seven tools that help nonprofits improve donor engagement, simplify donation processes, and manage campaigns effectively. Each tool caters to different needs, from donor management to campaign tracking and global outreach.

Highlights:

• Share Services: Combines strategic consulting, donor engagement, and campaign management with flexible pricing starting at $1,500/month.
• Allyra: Centralized platform for donor management, secure donation processing, and campaign tracking.
• Qgiv: Offers peer-to-peer fundraising, real-time analytics, and text-to-give features.
• Fundraise Up: Focuses on global donors with multilingual support, recurring donation tools, and impact descriptions.
• Bonterra: Integrates donor management, event planning, and volunteer tracking in one system.
• Soapbox Engage: Combines advocacy tools with donation processing and CRM integration.
• Double the Donation: Simplifies corporate gift matching to increase funds.

Quick Comparison:

Tool	Core Features	Best For	Pricing
Share Services	Donor engagement, strategy sessions, multi-channel integration	Mid-sized nonprofits ($1M–$20M revenue)	$1,500–$3,500/month
Allyra	Donor management, secure donations, campaign tracking	Small to medium nonprofits	Contact for pricing
Qgiv	Peer-to-peer fundraising, real-time analytics	Nonprofits seeking event and mobile tools	Contact for pricing
Fundraise Up	Global reach, recurring donations, impact details	International donor engagement	Contact for pricing
Bonterra	Donor and volunteer management, event planning	Nonprofits needing all-in-one solutions	Contact for pricing
Soapbox Engage	Advocacy tools, CRM integration, donation forms	Advocacy-focused nonprofits	Contact for pricing
Double the Donation	Corporate gift matching	Maximizing employer donation matches	Contact for pricing

Choose a tool based on your organization's size, goals, and budget. Each platform offers unique features to help nonprofits modernize their fundraising efforts and strengthen donor relationships.

The Top 15 Online Fundraising Platforms for Nonprofits

1. Share Services

Share Services caters to nonprofits with annual revenues between $1 million and $20 million. It blends strategic consulting with hands-on implementation across multiple channels, helping organizations strengthen their connections with supporters and build lasting donor relationships. Let’s take a closer look at its key features.

Donor Engagement Features

Share Services focuses on both retaining existing donors and attracting new ones. Their strategies include creating recurring giving programs to ensure steady fundraising and launching campaigns to re-engage lapsed supporters. By emphasizing long-term donor loyalty, they help nonprofits establish meaningful, enduring connections with their donor base.

Campaign Management Tools

Nonprofits benefit from weekly strategy sessions with expert consultants to align their campaigns with both immediate and long-term objectives. The service also includes project management and detailed KPI reporting, enabling organizations to monitor performance across various fundraising channels and make informed, data-driven decisions.

Integration with Other Platforms

Share Services seamlessly integrates with tools like Google Ad Grant, which provides a $10,000 monthly ad budget, as well as Meta ads and over-the-top (OTT) advertising. This allows nonprofits to expand their reach across social media and streaming platforms. Additionally, the platform’s analytics integration offers a centralized view of fundraising performance, simplifying strategic planning and decision-making.

Pricing is tiered to meet varying needs:

• $1,500 per month for paid media campaigns
• $3,000 per month for project-based services like branding and content creation
• $3,500 per month for a full strategic retainer

This flexible pricing structure ensures nonprofits can select a plan that aligns with their goals and budget.

2. Allyra

Allyra is a digital platform crafted to simplify nonprofit fundraising. It brings together donor management, campaign tracking, and secure donation processing in one place, making it easier for organizations to focus on their mission. Let’s break down what Allyra offers.

Donor Engagement

Keeping donors engaged is key, and Allyra provides tools to make that easier. Nonprofits can manage communications, track donor interactions, and ensure timely acknowledgments. Plus, it helps keep supporters in the loop with regular updates.

Campaign Management

Running a successful campaign requires clear goals and real-time tracking. Allyra allows organizations to set objectives and monitor progress all from a single, centralized dashboard.

Donation Processing

Allyra ensures donations are processed securely while offering flexibility. It supports various payment methods, accommodating both one-time contributions and recurring gifts.

Integration

To keep operations smooth, Allyra works seamlessly with other nonprofit software. This integration helps maintain accurate data and simplifies administrative tasks, saving time and effort for nonprofit teams.

3. Qgiv

Qgiv steps in as a dynamic platform for digital fundraising, offering tools designed to simplify donation collection and improve donor management. It’s built with both donors and nonprofits in mind - making giving effortless while equipping organizations with tools to monitor and refine their fundraising strategies.

Donor Engagement Features

Qgiv helps nonprofits strengthen ties with their supporters through its donor management tools. Organizations can track donor histories, segment their audience for tailored outreach, and even automate thank-you messages to express gratitude. The platform also enables peer-to-peer fundraising, where supporters can set up their own fundraising pages, tapping into personal networks to broaden the campaign's reach.

Campaign Management Tools

With real-time analytics and customizable reports, Qgiv makes campaign tracking straightforward. Nonprofits can keep an eye on donation patterns, evaluate campaign performance, and tweak their strategies based on actionable insights. Its event management features simplify the logistics of fundraising events, covering everything from attendee registration to payment processing.

Donation Processing

Qgiv supports a variety of payment methods, including credit cards, ACH transfers, and mobile payments. It handles both one-time and recurring donations while ensuring secure transactions with PCI compliance. The platform also offers text-to-give functionality, allowing donors to contribute conveniently via SMS - perfect for on-the-go giving.

Integration Capabilities

To streamline operations, Qgiv integrates seamlessly with popular nonprofit tools like CRM systems and email marketing platforms. This connectivity ensures smooth data sharing, reduces manual data entry, and keeps donor records consistent across systems.

Some standout features include:

• Mobile-friendly donation forms that work flawlessly on any device
• Customizable branding to reflect your organization’s identity
• Detailed reporting tools to track and analyze fundraising metrics
• Round-the-clock customer support for any technical issues

4. Fundraise Up

Fundraise Up helps nonprofits broaden their global reach while increasing donor conversion rates. By prioritizing localization and user-friendly tools, the platform ensures that giving is effortless for donors with diverse preferences worldwide.

Donor Engagement Features

Fundraise Up supports over 20 languages and dialects for its donation forms, making it accessible to a global audience. It also integrates with more than 135 currencies and offers a variety of payment options, including PayPal and bank transfers, so donors can contribute using their preferred method. Beyond accessibility, the platform strengthens donor relationships with some standout features.

The Donor Portal acts as a self-service hub, allowing supporters to manage recurring donations, adjust their contributions, dedicate gifts to specific causes, and download tax receipts. By giving donors this level of control, nonprofits can foster stronger, longer-lasting connections.

Another unique offering is the Tributes Feature, which lets donors make contributions in honor or memory of someone special. This personal touch adds emotional depth to the giving experience and strengthens the bond between donors and the causes they care about.

Fundraise Up also includes Impact Descriptions within its donation forms, allowing nonprofits to show donors exactly how their contributions make a difference. Instead of vague appeals, organizations can specify outcomes like "$50 provides school supplies for one child" or "$100 funds a week of meals at our community kitchen." This level of transparency helps donors feel more connected to the impact of their gifts.

Donation Processing Capabilities

Fundraise Up’s donation processing system is designed to increase conversion rates through features like upgrade links and upsell prompts. These tools make it easy for one-time donors to become recurring supporters and for existing recurring donors to increase their contributions.

From 2022 to 2023, nonprofits using Fundraise Up saw an 8.5% increase in total revenue from recurring donations. This growth highlights the platform’s ability to turn casual donors into consistent supporters.

To maintain strong donor relationships, Fundraise Up sends automated thank-you emails and PDF receipts immediately after each contribution. These instant acknowledgments ensure donors feel appreciated while providing them with the necessary tax documentation.

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5. Bonterra

Bonterra combines fundraising tools with donor management features, offering nonprofits a streamlined way to manage operations and build stronger relationships with their supporters. By integrating multiple functions into one system, it helps organizations save time and work more efficiently.

Donor Engagement Features

Bonterra's Donor Management System creates detailed donor profiles, enabling more personalized outreach and deeper connections.

The platform also provides Peer-to-Peer Fundraising tools, allowing supporters to set up personal fundraising pages. This approach broadens your organization's reach by leveraging the networks of your most loyal advocates.

With Automated Workflows, you can send personalized messages at key donor milestones. Whether it’s a thank-you message, a birthday greeting, or celebrating a donor's milestone, these workflows ensure timely communication.

Additionally, Bonterra includes Volunteer Management capabilities, which track volunteer hours and contributions alongside financial donations, offering a full view of supporter involvement.

Campaign Management Tools

Bonterra simplifies campaign execution with a variety of tools. The Campaign Builder provides customizable templates, branded donation pages, and real-time progress tracking to help you manage your fundraising efforts effectively.

The platform's Event Management features handle everything from event registration and ticket sales to attendee communication, making it easier to organize and promote fundraising events.

For nonprofits pursuing grants, Bonterra's Grant Management tools track foundation relationships, deadlines, and reporting requirements, ensuring nothing falls through the cracks.

Donation Processing Capabilities

Bonterra offers secure and flexible donation processing options. Supporters can give through credit cards, bank transfers, or digital wallets, with options for both one-time and recurring donations. Donors can also manage their contributions via a self-service portal.

The platform's Pledge Management feature keeps track of multi-year commitments and sends automated reminders, making it particularly useful for major gifts and capital campaigns.

To simplify record-keeping, Bonterra automatically generates tax receipts and year-end giving statements, ensuring donors have the documentation they need.

Integration with Other Platforms

Bonterra integrates seamlessly with popular email marketing platforms, syncing donor data to enable consistent and targeted campaigns.

It also connects with Accounting Software, ensuring donation data is automatically synced with your financial systems for accurate reporting.

Through Wealth Screening integrations, Bonterra helps identify potential major donors within your existing base, making it easier to focus on high-impact relationships.

6. Soapbox Engage

Soapbox Engage delivers a platform tailored for nonprofits, combining donation processing with tools for advocacy to help organizations grow their support base and raise funds effectively.

Donor Engagement Features

Soapbox Engage offers several features designed to deepen connections with your supporters. The Advocacy Action Center allows donors to go beyond financial contributions by signing petitions, contacting elected officials, and sharing campaigns on social media. This creates opportunities for supporters to engage more actively with your mission.

With Supporter Journey Mapping, nonprofits can track the path from a donor’s first interaction to becoming a major contributor. This feature highlights which advocacy efforts drive increased giving, helping organizations fine-tune their engagement strategies.

The platform also includes Social Sharing Integration, making it simple for supporters to spread the word. After donating or participating in an advocacy campaign, they can share their involvement on platforms like Facebook, Twitter, and LinkedIn, organically broadening your outreach.

Designed with mobile users in mind, the Mobile-First Design ensures all tools function smoothly on smartphones and tablets. Since many people engage with causes via mobile devices, this feature helps maximize participation.

Together, these tools create a solid foundation for running campaigns that are both impactful and well-integrated.

Campaign Management Tools

Soapbox Engage simplifies campaign management with its Multi-Channel Campaign Builder, allowing you to run coordinated efforts like pairing a petition drive with a donation appeal. This flexibility ensures that supporters can engage in ways that suit them best.

The Real-Time Analytics Dashboard offers instant insights into campaign performance. You can monitor which messages are resonating, track conversion rates from advocacy actions to donations, and make adjustments as needed to improve outcomes.

The platform’s A/B Testing Capabilities let you experiment with different campaign elements - like headlines, images, or calls-to-action - by splitting your audience and determining which version performs better. This ensures your campaigns are always improving.

For urgent situations, the Rapid Response Tools are invaluable. These tools allow you to quickly deploy advocacy alerts or fundraising appeals in response to breaking news or other time-sensitive developments.

Donation Processing Capabilities

Soapbox Engage handles secure processing for both one-time and recurring donations, while also generating tax receipts and year-end statements automatically.

Its Donation Forms adapt dynamically based on donor behavior. First-time donors are presented with simplified forms, while returning supporters receive personalized suggestions tailored to their giving history.

The Corporate Matching Integration feature identifies whether donors work for companies with matching gift programs. When eligible, the system guides donors through the process and follows up to ensure the match is completed successfully.

Integration with Other Platforms

Soapbox Engage integrates seamlessly with key tools to streamline your operations. It connects with Email Marketing Systems like Mailchimp and Constant Contact, ensuring your advocacy and fundraising data aligns with your communication efforts.

The platform also works with CRM Systems such as Salesforce Nonprofit Cloud, syncing donor information and advocacy actions to provide a complete view of your supporters.

Its Social Media Integration goes beyond simple sharing by connecting with tools like Facebook’s fundraising features and Twitter’s advocacy options, helping you maximize your reach.

Finally, Webhook Connections enable data sharing with virtually any other system your nonprofit uses, ensuring all your tools work together smoothly for greater efficiency and effectiveness.

7. Double the Donation

When it comes to digital fundraising tools, Double the Donation stands out for its focus on corporate matching gifts. This platform is designed to help nonprofits tap into the often-overlooked opportunity of matching gift programs offered by donors' employers. By simplifying the process, it ensures nonprofits can guide donors in submitting matching gift requests, ultimately increasing funds raised.

Donor Engagement Features

One of the key strengths of Double the Donation is its robust matching gift database. This tool helps donors quickly identify whether their employers offer matching gift programs and provides step-by-step guidance on how to apply. To keep donors engaged, the platform also automates follow-ups and allows them to track the progress of their requests, ensuring they stay informed every step of the way.

Plus, with a mobile-optimized interface, donors can easily access matching gift information and complete requests directly from their smartphones or tablets, making the process convenient and accessible.

Integration with Other Platforms

Double the Donation integrates seamlessly with a wide range of fundraising and donor management systems. This ensures donation records are automatically updated with matching gift eligibility and submission statuses. Additionally, the platform works with popular email marketing tools and offers API access for custom integrations. This flexibility allows nonprofits to incorporate matching gift data into their existing workflows without missing a beat, streamlining operations and enhancing efficiency.

Tool Comparison Chart

Choosing the right digital fundraising tool hinges on your nonprofit's specific needs, budget, and overall size. The chart below provides an at-a-glance overview of Share Services and its extensive capabilities. As highlighted earlier, effective donor engagement and customized strategies play a pivotal role in achieving fundraising success. This chart breaks down the essential features of Share Services, showcasing how it serves as a comprehensive digital fundraising solution.

Tool	Core Features	Pricing (USD)	Best Use Cases	Integration Capabilities	Key Benefits
Share Services	Fundraising strategy, donor retention and acquisition, digital marketing	Strategy Retainer: $3,500/month; Monthly Project Budget: $3,000/month; Paid Media Spend: $1,500/month	Nonprofits with $1–20M in revenue looking for all-in-one marketing support	Multi-channel integration and custom campaign development	Full-service support with a dedicated strategist and weekly strategy sessions

Use this chart to evaluate how Share Services aligns with your nonprofit's goals and determine whether it meets your strategic needs effectively.

Conclusion

Digital fundraising tools have become a cornerstone for nonprofits looking to modernize and enhance their operations. These platforms offer powerful ways to increase donor engagement and revenue. With online giving making up 26% of donations in 2023 across U.S. charities, choosing the right platform is no longer optional - it’s a strategic necessity.

When selecting a tool, think about your long-term objectives. Clearly outline your challenges and secure board approval before making any upgrades. Decide whether your organization needs a comprehensive all-in-one solution or if a tailored technology stack is better suited to your size and complexity.

Take stock of your organization’s digital readiness by reviewing your website, social media, email campaigns, and previous fundraising efforts. This will help you identify the features that will have the most impact for your specific needs.

Ease of use should be a top consideration, especially since 93% of nonprofits report lacking IT or technical staff. Look for user-friendly platforms and make use of free trials to ensure the tool is easy to navigate. Features like email marketing integration are also worth prioritizing, as personalized emails can boost open rates by 329%.

Security is another critical factor. Choose platforms with PCI-DSS certification and robust data protection to safeguard donor information. Additionally, ensure the tool integrates well with your existing systems - such as your CRM, marketing, and accounting software - to minimize manual data entry and streamline workflows.

The right digital fundraising tool can significantly improve donor retention and acquisition. Nonprofits using effective CRM systems often see much better retention rates, with top performers achieving 64% compared to the industry average of 42%. By carefully evaluating your organization’s needs and capabilities, you can select a solution that strengthens your mission and fosters lasting connections with supporters.

Finally, plan for a smooth rollout by securing staff buy-in, offering thorough training, and assigning a dedicated team to oversee implementation. Paired with a solid strategy, the right digital tool can transform your fundraising efforts and deepen relationships with your donors.

FAQs

What’s the best way for nonprofits to choose a digital fundraising tool that fits their needs and budget?

To find the best digital fundraising tool for your nonprofit, consider three main factors: functionality, alignment with your goals, and cost. Start by looking for tools that simplify the donation process. Features like mobile-friendly donation pages and support for various payment methods can make giving easier for donors. Adding options for recurring donations is another smart move - it helps create a steady flow of contributions over time.

Next, make sure the tool aligns with your nonprofit’s specific needs. Whether your focus is on boosting donor engagement, managing campaigns, or streamlining donation processing, the tool should support your objectives seamlessly.

Finally, take a close look at the costs involved. This includes setup fees, transaction charges, and ongoing maintenance expenses. Ensuring the tool fits within your budget is crucial for long-term success. By weighing these factors carefully, your nonprofit can choose a tool that works well and supports your mission effectively.

What security features should nonprofits prioritize in a digital fundraising platform to keep donor information safe?

Nonprofits must take donor information security seriously by selecting platforms equipped with data encryption, multi-factor authentication, and secure payment processing. Opting for platforms that hold certifications such as SOC II or ISO 27001 is a smart move, as these credentials reflect adherence to stringent security protocols.

Beyond that, platforms offering anti-fraud protection and working with reliable payment gateways add an extra layer of protection for sensitive donor data. These steps not only ensure the safety of private information but also help nonprofits earn and maintain donor trust.

What’s the best way for nonprofits to integrate a new digital fundraising tool with their current systems?

To make the most of a new digital fundraising tool, nonprofits need to start by confirming it works seamlessly with their current systems, like donor management software and payment processors. This ensures smoother operations for tasks like syncing data and tracking donations.

Another crucial factor? Automation. Choose tools that cut down on manual tasks, such as automating donor communications or generating reports. Don’t forget to invest in staff training to help your team get comfortable with the new system and use it effectively in their daily work. Lastly, make it a habit to regularly assess and update your tech stack to stay efficient and meet changing demands.

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